Marketo Core Essentials 2


TBA – please register your interest to be informed when new dates are released.


Two days


Virtual or onsite




Virtual – £800
Onsite – Please call

About this course

Now that you have mastered the basics, it’s time to take your marketing efforts to the next level, using advanced automation to nurture your customers and build better and stronger relationships.

In this 2-day course you will see how a multi stream Engagement program is set up to transition people from one content path to another, how to further personalise your content with MyTokens and Snippets and how to use advanced form features. You will also learn how to add Tags, clone assets, nest other programs and how to archive old initiatives.

Target audience

  • Advanced users
  • Marketing Managers
  • Senior Executives

Learning outcomes

  • How to set up a multi-stream nurture campaign
  • How to transition people from one content path to another
  • How to nest one program in another
  • What lead scoring is
  • More advanced automation
  • What a Snippet is and how to personalise your assets further
  • How to add custom Tags and multiple period costs
  • How to add and use the marketing calendar
  • How to use the Marketo Program templates
  • How to create dynamic landing pages
  • How to introduce advanced form features

Register your interest

Please complete the form with your details and we’ll give you a callback to confirm your booking or discuss your training requirements. Alternatively please call us on +44 (0) 845 680 5409.


Youwe UK Limited may cancel or reschedule a course at its discretion and will use reasonable efforts to notify registered students one week in advance. Courses may be rescheduled up to five business days before the event. If a student does not reschedule within the same timeframe specified or does not attend a course for which they are registered, the ability to reschedule is forfeited.